Freelance Social Media Manager
|Social Media Manager
New York, NY, US
Summary
Led comprehensive social media strategies, content creation, and community engagement initiatives for diverse clients to enhance brand visibility and drive audience growth.
Highlights
Developed and executed engaging content calendars across multiple platforms (e.g., Instagram, Facebook, LinkedIn, X), increasing organic reach by an average of 25% quarter-over-quarter for client accounts.
Managed community interactions, responded to inquiries, and implemented sentiment analysis, fostering a positive brand image and improving audience sentiment by 15% across managed profiles.
Analyzed social media performance using advanced analytics tools, providing data-driven insights to optimize campaigns and achieve a 10% improvement in engagement rates and conversion metrics.
Collaborated with client marketing teams to align social media efforts with broader campaigns, contributing to a 5% average increase in website traffic from social channels and enhanced lead generation.